Team Masters launches a new generation of teambuildings where people and AI make the difference together
- Musical
- Tech
- AI
- Collaboration
- Communication
Teambuilding as a strategic HR tool for engagement, retention and collaboration
Team Masters, market leader in teambuilding and the specialised teambuilding brand within Group Event Masters, introduces a new range of innovative team experiences in which Artificial Intelligence is integrated in an accessible, creative and people-centred way. With formats such as Hit Factory AI, Making the News AI and Essence of Excellence AI, Team Masters offers activities that not only connect teams, but also prepare them for a rapidly changing world.
Teambuilding remains crucial, especially in times of change
Today, organisations are experiencing an unprecedented mix of hybrid working models, labour market shortages and increasing digital transformation. Team Masters observes that companies are investing more than ever in strong teams, cohesion, communication and wellbeing. Teambuildings play a key role in this: they create connection, strengthen trust and allow employees to experience once again what real collaboration can achieve.
Stephanie Le Clef, Head of Team Masters:
“In a context where change is the only constant, teams need moments to build energy, discover new skills and get to know each other in a different way. Teambuildings are no longer a nice-to-have, but a strategic instrument for culture, motivation and retention.”
AI as a playful, safe and inspiring lever for growth
With the new AI-integrated formats, Team Masters responds to a clear trend: companies want to introduce their employees to AI, but in an understandable, low-threshold and positive way.
In Hit Factory, teams write their own song and video clip using AI tools. Making the News integrates AI modules that strengthen teams’ creativity and storytelling. In Essence of Excellence, AI is used as a source of inspiration or creative partner.
Stephanie Le Clef:
“We do not want to overwhelm people with technology, but to enthuse them and let them experience what AI can mean for creativity, problem-solving and collaboration. AI does not become a replacement, but a catalyst: it helps teams reach ideas faster, opens up new perspectives and strengthens the group process.”
Accessible ways to embrace AI
The renewed activities are designed for a wide range of audiences and team sizes, without requiring any technical prior knowledge. They help employees not only to better understand AI, but above all to gain confidence in it through play.
“We notice that participants say after a session: ‘I didn’t know AI could be so fun and accessible.’ That is exactly what we want to achieve: creating a positive mindset, because that forms the basis for innovation within every team,” says Stephanie Le Clef.
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